News from Dick's Desk
New Special Olympics Commercial
The link below is one version of a new commercial we did for the Illinois Chapter of the Special Olympics. The writers were Martin Rodahl and Amy Markley. The art director was Taylor LeCroy. The spot was directed by Mr. Rodahl. The Special Olympics is an organization that's near and dear to the heart of one of our partners, Don Brashears. He is currently on the board of the Illinois Chapter and has been contributing to them for decades. We hope you find it engaging.
http://www.youtube.com/watch?v=bU3RrrpzVec
04.10.12
TDH Wins Education Award
Yes, there are too many awards competitions in advertising. But believe it or not, we don't think this applies to industry-specific shows, meaning, for example, real estate advertising awards for the real estate industry. The reason is simple: those awards mean something. These shows are run by the client-side of marketing. They are generally fair. And they offer better ways to compare and contrast work. So whilewe're certainly not going to impress the ad world winning industry awards, we do think they are useful to judge how our work is being received, besides the ultimate judge being profits.
In this vein, we are proud to announce that we recently received a Silver Award in the "Total Campaign" category for the "Speak Your Mind" work produced for Roosevelt University. The competition is the 27th Annual Educational Advertising Awards, judged nationally for all educational institutions. In this same show, we also won a Merit Award for our Admissions Publications, a Merit Award for the Roosevelt Review and a Merit Award for the Study Abroad Brochure.
Credits go to the whole agency. Really, we do everything as a team. More specifically, the effort was led by Creative Directors Thomas Ritchie and Amy Markley. The account team is Cari Dinneen and Laura Meiizner. Our digital partner was longtime agency collaborator, Brett Burwell.
04.09.12