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Artizone

Digital, Branding, Design, Broadcast, Print, OOH

Chicago’s foodies now have a genuine fleet.  Artizone is an online service that makes artisan groceries more accessible for all by aggregating delicacies from Chicago’s favorite shops and delivering them to your doorstep. It’s everything that’s great about local grocery shopping minus the running around from store-to-store. Because, really, who has time? Tom, Dick & Harry was hired to whet appetites and get Artizone trucks rolling into neighborhoods delivering hand-cut meats, farm fresh produce and small-batch baked goods worthy of Rick Bayless’s seal of approval. The results have been bountiful: Daily visits to their site increased by 890%. Orders were up 673%.  And 66% of orders are from repeat customers. No data yet on the calorie lift. But please pass the biscuits from Bang Bang Pie Shop.

01 - Social Media

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Artizone eaterlores

We ran a hyper-targeted integrated effort on eater.com, where people go to drool over what’s hot in the local food scene.  Artizone felt right at home.

03 | OOH

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This series of running delicacies gets the message and a promo code out to our commuting target.

04 | Television/Digital

Our running chicken television spot ran during morning news shows on NBC and CBS. Guess who’s coming for dinner?

05 | Package Design

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We created the packaging for delivery orders to reflect the craft quality of the goodies inside.

06 | Public Relations

Artizone was featured on several cooking segments on Windy City Live. This integration was featured in February – Chef Josh Katz talked Paleo meal delivery for those of us that already fell off the New Year’s Resolution wagon.