Enjoy Life Foods is America’s number one allergy-friendly snack brand. They also happen to make their products with some of the best, safest ingredients on the planet. Oh, and this is pretty important…they taste damn good, too. That’s a lead you don’t bury. This work puts Enjoy Life’s products and ingredients front and center, in all their mouthwatering glory. After all, nobody cares more about what goes into their food than people with food allergies, who read ingredient labels voraciously. This campaign reminds them why they can trust Enjoy Life’s products. And it has a little fun in the process. We are talking about cookies, right?